Bartow County emergency crews responded to highway 411 at Cass White Rd for an accident involving a motorcycle and a pick up truck. The first crew on the scene began treatment and requested Air life 5 for transport to a level 1 trauma center. Upon the helicopter landing on the scene the patient went into cardiac arrest. The crew and flight nurse continued to perform advanced life support treatment enroute Cartersville Medical Center. The patient died upon arrival at the hospital.